Oster

Bioceramic Rice Cooker Video Series

For the launch of the Oster® 10 in 1 Multifunction Rice Cooker in Latin America, Oster sought to showcase the features and consumer benefits of this innovative product. 

The Concept

This one rice cooker can make any array of dishes to your unique taste and style. Each video shows vignettes in different consumers’ kitchens as they utilize different functions.