Miami City Ballet
A New Production of The Nutcracker
Drawing a Crowd of Dance Moms, Holiday Aficionados, & Ballet Enthusiasts
On social, video is king.
So we pulled our audience in with this sneak peek:
And held their attention with instant experiences (canvas ads) tailored to how they engage with ballet
FOR
BALLET
ENTHUSIAST
FOR BALLET ENTHUSIAST
FOR DANCE MOMS
FOR DANCE MOMS
For our dance mom audience, we gave an inside look at the costume design for the new production. We shared the inspiration behind the costumes, as well as closer looks at the elaborate detailing of specific characters.
FOR HOLIDAY
AFICIONADOS
FOR HOLIDAY AFICIONADOS
True fans of The Nutcracker as a holiday tradition are invited to take a look backstage and see the Toledo’s sketches come to life with performance photos.